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September 2020

Membership organisation bingo

As the current world order distances us from what we’ve been used to, the need for solidarity and a renewed sense of belonging has become more important. Membership organisations will play a significant role towards achieving this, in particular, with the role of your brand.

There are many challenges to get this right. Here are 16 common pitfalls that we’ve come across and now is the right moment to share them to help you get your brands in order. How many apply to you?

Play our bingo game to find out.
IET: Inspiring a better engineered world

We created a position that reflected the weight, distinctiveness and relevance of the organisation.
Ensuring wealth and asset manager brands remain relevant

Wealth and asset manager brands, what should they do to remain relevant and survive?

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