Warwick Conferences isn’t just another academic events and meeting venue. A myriad of different spaces, a cutting-edge new build and an exciting restoration programme underway was just part of it. They know a successful offer is much more than 4 walls and flipcharts. A brand, employer brand, marketing and communications approach was required, as distinctive as the offer itself.
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We repositioned the brand around ‘anything is possible’, with a rich narrative and visual identity using illustration to fill the gaps left by the imagination. The employer brand unpacked and provided practical tools for delivering on this big promise. Creatively and tactically, from campaign planning to execution, environments and across collateral, the bold approach encouraged everyone to think differently.
(former) Head of sales & marketing, Warwick Conferences
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We created a position that reflected the weight, distinctiveness and relevance of the organisation.
We created a distinct campaign to stand out in a competitive and crowded marketplace.
